CLIENT STRIG
CREATIVE, PRODUCTION, POST
DIRECTOR NICK VIGUE
STRIG MASSAGER
Navadise Media collaborated with STRIG to produce a compelling Kickstarter video for the launch of the STRIG Boomerang, a full-body self-massager designed to provide personalized relief through patented microvibration technology and dual-edged blades.
The Kickstarter campaign was a significant success, raising $119,166 from 613 backers, far surpassing its initial goal of $10,000.
The video effectively demonstrated the cause and effect of the STRIG Boomerang's innovative features, highlighting its ergonomic design and the benefits of microvibration technology in muscle recovery and relaxation.
The STRIG Boomerang is an upgraded version of the original STRIG Pro, featuring a longer design for easier use on hard-to-reach areas and blades with single and double-bevel edges for versatile application.
Navadise Media's production showcased the device's user-friendly interface and its effectiveness in providing relief, contributing to the campaign's overwhelming support and funding success.