Navadise Media partnered with Partners Bank to produce a captivating and visually stunning commercial that aired during primetime coverage of the 2020 Summer Olympics. As part of Partners Bank's comprehensive digital and broadcast media buy, this campaign was designed to inspire and connect with audiences by celebrating the relentless dedication and resilience of Olympic athletes.

To authentically capture the essence of athletic performance and recovery, Navadise Media engineered custom wire rigs to maneuver cameras just inches above the surface of a swimming pool. This innovative approach delivered dynamic, close-up shots that immersed viewers in the intense precision and power of Olympic-level swimming. Additionally, underwater housings were utilized to film beneath the surface, providing a fully immersive perspective of athletes in motion.

Pushing creative boundaries even further, Navadise Media carved a hole in a frozen lake to visually represent the grueling recovery phases that professional athletes endure. This bold and visually striking concept highlighted the resilience and mental toughness required for peak performance, drawing parallels between the commitment of Olympians and the drive Partners Bank fosters in their community.

This commercial not only showcased Navadise Media's technical expertise and creativity but also aligned perfectly with Partners Bank's mission to empower individuals and support those who strive for greatness. By blending cinematic visuals with authentic storytelling, Navadise Media delivered a powerful narrative that resonated with viewers and elevated Partners Bank's brand during one of the most prestigious global sporting events.

Navadise Media continues to set the standard in innovative commercial production, offering high-impact storytelling that bridges brands with their audiences. Our work with Partners Bank exemplifies our commitment to producing compelling content that leaves a lasting impression.